Mobile Web Surfers Again Facing Unexpected Redirects To App Store, Native Apps

TechCrunch

Remember the early days of web surfing? You’d be happily browsing through your favorite sites, clicking links – then, boom! – your screen was littered with pop-up advertisements! The problem became so prevalent, people began installing pop-up blocking software on their PCs as a solution to the ongoing annoyance. Today, as users make the transition to mobile, a new irritation is beginning to take hold – web links that unexpectedly redirect you from your browser to the app store, or even those that immediately launch mobile apps themselves.

And this time, there’s no third-party solution you can use to address the problem. Instead, mobile consumers will have to rely on companies like Apple and Google to shut down the loopholes that advertisers and others are now abusing. But sometimes, there’s nothing the OS makers themselves can even do about the problem, it seems.

The Return Of The Auto-Redirect Ad

We first made mention…

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