Teabox, an India-based company that sells tea online to a global audience, has brewed up a fresh $6 million funding round to grow its business in key overseas markets.
The company raised a $1 million seed round from Accel last March. JAFCO Asia lead this Series A round, with participation from Accel and new investors Keystone Group and Dragoneer Investment Group.
To refresh those who missed the seed round, just like a good cuppa, Teabox is an online store that sells tea to customers in 75 countries. It works directly with over 200 plantations in India and Nepal, with its own storage facilities near to plantations. It handles distribution, supply, storage and logistics itself, that’s an arrangement that drastically speeds up the time taken for tea to reach customers. Traditionally the process takes months given the long chain of players involved in picking, sampling selling, stocking etc. Teabox claims its time between order and delivery is a week or less.
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